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Covering the world of marketing automation.

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Featured Articles

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Why Social Media and Marketing Automation Can Be Better Together

January 17, 2012 Tweet

Most people are not fans of automated communications such as autodialers, email autoresponders and interactive voice recognition.  In most cases, customers would rather talk to a live … Full Story

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Justin Gray on The Marketing Automation Podcast

January 9, 2012 Tweet

Our guest for this episode of the Marketing Automation Podcast is Justin Gray, CEO & Chief Marketing Evangelist for LeadMD.  Justin founded LeadMD in 2009 and has spent the last 12 … Full Story

Carlos Hidalgo Video

How Demand Generation and Lead Management Work with Marketing Automation

December 20, 2011 Tweet

You frequently hear the terms 'demand generation',  'lead management', and 'marketing automation' thrown together in marketing speak.  In the following videos, Carlos Hidalgo, CEO … Full Story

Previously Featured Articles

  • Boosting Webinar Performance with Marketing Automation
  • Marketo Seeks Social Influence
  • First Have Something to Say: Simple Marketing for Complex Marketing Automation
  • Citrix Improves Webinar Integration with Marketing Automation Partners
  • Marketing Automation Times on ‘Leveraging Marketing Automation’ Webinar

Citrix Improves Webinar Integration with Marketing Automation Partners

November 12, 2011 Tweet

Citrix Logo 2

Anyone who has ever planned a webinar knows what a pain it can be to feed back attendee behavior into their CRM or marketing automation solution.   Eloqua, HubSpot, Pardot, … Full Story

Marketing Automation Times on ‘Leveraging Marketing Automation’ Webinar

November 10, 2011 Tweet

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Jason Kort from Marketing Automation Times appeared on Talk With The Experts webinar entitled Leveraging Marketing Automation.  Also featured on the podcast was David Raab, Principal … Full Story

Infusionsoft Acquires CustomerHub

November 8, 2011 Tweet

Infusionsoft_Customer Hub

Infusionsoft announced it acquired CustomerHub, a web-based application that provides a membership site and customer portal platform to small businesses who market and sell content … Full Story

How to Build a High Performance Revenue Marketing Team: The 7 Vital Skills

November 2, 2011 Tweet

Building a puzzle cropped

During a recent presentation at the CMO University (www.thecmosite.com) on the topic of B2B Revenue Marketing, I was pleasantly surprised to see the executive level of interest in – … Full Story

Marketo’s Small Business ‘Spark’

October 26, 2011 Tweet

Sparklogo

Earlier this month Marketo launched a marketing automation suite designed for small businesses called Spark.  Starting at $750 per month this appears to be Marketo's answer to less … Full Story

Brian Kardon Interview with Marketing Automation Times

October 24, 2011 Tweet

Brian Kardon, Eloqua CMO

We had a chance to catch up with Brian E. Kardon, Eloqua's Chief Marketing Officer at Dreamforce 2011. Brian is responsible for Eloqua’s global marketing and brand strategy, demand … Full Story

Marketing Automation Renovation — Why Your Funnel is Leaky and What It’s Costing Your Business

October 16, 2011 Tweet

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We’ve all seen the funnel diagram. It’s a beautiful progressive graphic that seems to pull prospects down the rabbit hole, closer and closer to big money in all of our pockets.  … Full Story

How SMB’s Can Easily Get Started With Marketing Automation

October 5, 2011 Tweet

KimAlbee

Want to use the internet to grow your business?  Good!  You should.  And you likely hear a TON of messages about how to go about achieving that success.  All of the “noise” … Full Story

Recent Posts

  • Why Social Media and Marketing Automation Can Be Better Together
  • Justin Gray on The Marketing Automation Podcast
  • How Demand Generation and Lead Management Work with Marketing Automation
  • Boosting Webinar Performance with Marketing Automation
  • Marketo Seeks Social Influence

Recent Podcasts

  • Justin Gray on The Marketing Automation Podcast
  • Dan McDade of PointClear on The Marketing Automation Podcast
  • Carlos Hidalgo on The Marketing Automation Podcast
  • Greg Head from Infusionsoft on The Marketing Automation Podcast
  • Jon Ferrara from Nimble on The Marketing Automation Podcast
  • Adam Blitzer from Pardot on The Marketing Automation Podcast
  • Jon Miller from Marketo on Marketing Automation Podcast
  • Erich Flynn, CEO of TreeHouse Interactive

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  • Google Ventures, Mark Cuban and others invest 1m in CRM startup Nimble http://t.co/HM36xIHD @nimble about 16 days ago
  • Justin Gray on The Marketing Automation Podcast - http://t.co/o3PWj1g8 about 16 days ago
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  • Why Social Media and #MarketingAutomation Can Be Better Together http://t.co/3Bm185Ex #socialmedia @Infusionsoft @tylergarns about 10 days ago
  • Google Ventures, Mark Cuban and others invest 1m in CRM startup Nimble http://t.co/HM36xIHD @nimble about 16 days ago
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