Marketo Beefs Up Support for Microsoft Dynamics CRM

Marketo has announced an enhanced integration with Microsoft Dynamics CRM.  “We are bringing a similar level of functionality to Microsoft that we have for other vendors, for example, Salesforce,” said Jon Miller, Marketo VP of Marketing. “We think it’s important that we can let people keep their investment in Marketo and marketing automation regardless of what CRM system they choose.”

One has to wonder how much of the decision was driven by Saleforce.com’s decision to use Eloqua and their marketing automation solution or Salesforce.com’s investment in Hubspot.

The following interview with Jon Miller from Marketo was provided courtesy of the team at MASG.

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