Selling has changed dramatically over the past few decades. Prospects are more informed and educated. It’s more important than ever to talk about the benefits of your product and service rather than the features.
The key to doing this well is in the way you craft a success story with your prospects. Software tools, like marketing automation, can help you spend more time with your prospects that are ready to buy.
- How to build a social presence
- Developing a strategy before implementing technology
- Identifying steps in your sales cycle where technology makes sense
Click here to watch a video of the webinar.