Manticore Review

The following is a review of the Manticore marketing automation solution.

Positives
  • Ease of use.
  • 30 day guarantee.  Annual agreements.  If you have any issues within the first 30 days you pay nothing.
  • True dedicated support.  Other folks put you in a customer service queue.  You have one Customer Success Managers (3 – 25 customers per rep) individual integration, set up, campaign support, training, on going support.  They can help you with best practices and other things going on in the industry.
  • Data is synched in Salesforce so people can run reports.  New views can be greated (versus mash up)
  • Campaigns created in Manticore are synched up in Salesforce.
  • Dynamic lists automatically update based on predefined criteria.
  • Prospect buider allows for dynamic lists based on previous action and can be emailed or can by sent into SF as new lead or sales alert.
  • Revenue is pulled back from SF.com for report
  • Drag and drop editor, wiziwig, or HTML drop in.
  • Email editor has been slimmed down to work in a variety of templates.
  • Visual flowchart helps to build lead nuturing campaign like a whiteboard
  • Lead scoring with depreciation.
  • Web traffic report based on campaigns.

Negatives

  • User interface is not intuitive.  Use of frames makes it harder to see data.
  • Lack of wizards.
  • Weak user community.

Implementation Process and Support

  • Free account does not get formal support.  Use community message boards.

Pricing

  • Based on contacts in system defined as unique email addresses.
  • 0 – 30,000 contacts. $24,000 per year, unlimited users.  $15,000 for less contacts.
  • 30,000 – 50,000 contacts $31,000
  • 50,000 – 80,000 $38,000
  • Pricing is negotiable with best deal for upfront payment.

Manticore in Salesforce

Manticore in Salesforce 2

Manticore in Salesforce 4

Manticore Lead Scoring

Manticore Lead Scoring 3

Manticore Email Builder 2

Manticore Process Builder

Manticore Dashboard