Marketing Automation Software Guide posted a good video interview with Christopher Doran, Vice President of Marketing, Manticore Technology. Don Fornes with Software Advice conducts the interview. Key highlights include: Every Manticore customer receives a dedicated customer success manager. That person owns the account for as long as the customer remains. Some Manticore CSM’s have MBA’s and are Salesforce.com certified. The number [...]
Manticore: Marketing Automation Review
October 21, 2010 Leave a Comment
We just posted a marketing automation review for Manticore. Manticore Technology is based in Austin, TX and has been in business since 2001. They originally started as an email service provider with analytics and morphed into a full marketing automation platform. Unlinke some of it’s competitors, Manticore has received no venture capital funding and has grown organically from both small and [...]
Manticore Technology’s New Marketing Automation Guidebook
August 1, 2010 Leave a Comment
Manticore Technology recently published a downloadable ebook called The Quintessential Marketing Automation Guidebook. This is essentially a collection of articles by industry thought leaders. In order to save you time, I have summarized the table of contents to see if you would be interested in learning more… Candid Letter from Sales to Marketing – Jill [...]
3 Things to Ask Before Investing in Marketing Automation
May 31, 2010 Leave a Comment
Christopher Doran, Manticore Technology VP of Marketing, had an interesting take on key questions to determine if your company would benefit from a marketing automation solution… Do you have more inbound leads than your sales team can contact in a timely manner? Do you or someone on your team spend a significant amount of time [...]
